{"product_id":"brit-premium-dog-junior-medium-dry-dog-food","title":"Brit Premium Dog Junior Medium Dry Dog Food","description":"\u003ch2 data-start=\"0\" data-end=\"84\"\u003eBrit Premium by Nature Junior Medium Dry Dog Food (Chicken) (Complete \u0026amp; Balanced)\u003c\/h2\u003e\r\n\u003cp data-start=\"86\" data-end=\"448\"\u003eMedium-breed puppies grow into fast, athletic, endlessly curious dogs—and the easiest way to guide that energy is with a routine that stays consistent. \u003cstrong data-start=\"238\" data-end=\"278\"\u003eBrit Premium by Nature Junior Medium\u003c\/strong\u003e is a complete dry food made for \u003cstrong data-start=\"311\" data-end=\"362\"\u003ejunior medium-breed dogs (10–25kg adult weight)\u003c\/strong\u003e, helping you keep feeding simple, structured, and satisfying during the growth stage.\u003c\/p\u003e\r\n\u003cp data-start=\"450\" data-end=\"776\"\u003eWith a chicken-based recipe (the Brit Premium Adult Medium range is built on a strong chicken profile), this junior formula is designed to support everyday feeding without drama: easy to portion, easy to serve, and appealing enough to keep mealtimes on track while you focus on training, socialising, and building good habits.\u003c\/p\u003e\r\n\u003ch3 data-start=\"778\" data-end=\"822\"\u003eWhy medium-breed puppy parents choose it\u003c\/h3\u003e\r\n\u003cul data-start=\"823\" data-end=\"1197\"\u003e\r\n\u003cli data-start=\"823\" data-end=\"904\"\u003e\r\n\u003cp data-start=\"825\" data-end=\"904\"\u003eMade for \u003cstrong data-start=\"834\" data-end=\"858\"\u003ejunior medium breeds\u003c\/strong\u003e (growing dogs targeting 10–25kg adult size)\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"905\" data-end=\"984\"\u003e\r\n\u003cp data-start=\"907\" data-end=\"984\"\u003eChicken-based recipe for strong palatability and consistent meal acceptance\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"985\" data-end=\"1052\"\u003e\r\n\u003cp data-start=\"987\" data-end=\"1052\"\u003eDesigned as a \u003cstrong data-start=\"1001\" data-end=\"1024\"\u003ecomplete daily diet\u003c\/strong\u003e for the junior life stage\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"1053\" data-end=\"1122\"\u003e\r\n\u003cp data-start=\"1055\" data-end=\"1122\"\u003eEasy to measure and adjust as your pup grows and appetite changes\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"1123\" data-end=\"1197\"\u003e\r\n\u003cp data-start=\"1125\" data-end=\"1197\"\u003eIdeal for households using food to support training and routine-building\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003ch3 data-start=\"1199\" data-end=\"1267\"\u003eHow this helps you raise an easier dog (without overthinking it)\u003c\/h3\u003e\r\n\u003cp data-start=\"1268\" data-end=\"1397\"\u003eJunior dogs learn through repetition. The more consistent your feeding routine is, the easier it becomes to shape calm behaviour.\u003c\/p\u003e\r\n\u003cp data-start=\"1399\" data-end=\"1425\"\u003eTry this simple structure:\u003c\/p\u003e\r\n\u003cul data-start=\"1426\" data-end=\"1724\"\u003e\r\n\u003cli data-start=\"1426\" data-end=\"1487\"\u003e\r\n\u003cp data-start=\"1428\" data-end=\"1487\"\u003eFeed \u003cstrong data-start=\"1433\" data-end=\"1454\"\u003e2–3 meals per day\u003c\/strong\u003e depending on age and appetite.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"1488\" data-end=\"1555\"\u003e\r\n\u003cp data-start=\"1490\" data-end=\"1555\"\u003eKeep feeding times consistent (predictability reduces fussing).\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"1556\" data-end=\"1724\"\u003e\r\n\u003cp data-start=\"1558\" data-end=\"1623\"\u003eUse part of the daily kibble for training rewards—especially for:\u003c\/p\u003e\r\n\u003cul data-start=\"1626\" data-end=\"1724\"\u003e\r\n\u003cli data-start=\"1626\" data-end=\"1656\"\u003e\r\n\u003cp data-start=\"1628\" data-end=\"1656\"\u003esitting calmly before meals,\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"1659\" data-end=\"1680\"\u003e\r\n\u003cp data-start=\"1661\" data-end=\"1680\"\u003ecoming when called,\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"1683\" data-end=\"1699\"\u003e\r\n\u003cp data-start=\"1685\" data-end=\"1699\"\u003eleash manners,\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"1702\" data-end=\"1724\"\u003e\r\n\u003cp data-start=\"1704\" data-end=\"1724\"\u003esettling after play.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003cp data-start=\"1726\" data-end=\"1833\"\u003eThis taps into a powerful loop: \u003cstrong data-start=\"1758\" data-end=\"1794\"\u003egood behaviour → reward → repeat\u003c\/strong\u003e. It’s not bribery—it’s habit training.\u003c\/p\u003e\r\n\u003ch3 data-start=\"1835\" data-end=\"1877\"\u003eFeeding guide (how to portion smartly)\u003c\/h3\u003e\r\n\u003cp data-start=\"1878\" data-end=\"2014\"\u003eBecause puppies grow at different rates, portion needs depend on current weight, age, activity level, and body condition. Best practice:\u003c\/p\u003e\r\n\u003cul data-start=\"2015\" data-end=\"2222\"\u003e\r\n\u003cli data-start=\"2015\" data-end=\"2095\"\u003e\r\n\u003cp data-start=\"2017\" data-end=\"2095\"\u003eStart with the feeding table on the bag for your pup’s \u003cstrong data-start=\"2072\" data-end=\"2094\"\u003ecurrent weight\/age\u003c\/strong\u003e.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"2096\" data-end=\"2169\"\u003e\r\n\u003cp data-start=\"2098\" data-end=\"2169\"\u003eAdjust slightly if your pup is gaining too quickly or staying too lean.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"2170\" data-end=\"2222\"\u003e\r\n\u003cp data-start=\"2172\" data-end=\"2222\"\u003eReassess every \u003cstrong data-start=\"2187\" data-end=\"2200\"\u003e2–3 weeks\u003c\/strong\u003e during growth spurts.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003cp data-start=\"2224\" data-end=\"2260\"\u003eAlways provide fresh drinking water.\u003c\/p\u003e\r\n\u003ch3 data-start=\"2262\" data-end=\"2288\"\u003eSwitching to this food\u003c\/h3\u003e\r\n\u003cp data-start=\"2289\" data-end=\"2497\"\u003eIf you’re moving from another puppy food, transition gradually over \u003cstrong data-start=\"2357\" data-end=\"2370\"\u003e7–10 days\u003c\/strong\u003e by mixing increasing amounts of the new food with the old. A slow change helps acceptance and keeps your pup’s routine steady.\u003c\/p\u003e\r\n\u003ch3 data-start=\"2499\" data-end=\"2514\"\u003ePerfect for\u003c\/h3\u003e\r\n\u003cul data-start=\"2515\" data-end=\"2731\"\u003e\r\n\u003cli data-start=\"2515\" data-end=\"2584\"\u003e\r\n\u003cp data-start=\"2517\" data-end=\"2584\"\u003eJunior dogs growing into \u003cstrong data-start=\"2542\" data-end=\"2582\"\u003emedium breeds (10–25kg adult weight)\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"2585\" data-end=\"2664\"\u003e\r\n\u003cp data-start=\"2587\" data-end=\"2664\"\u003eFamilies building predictable meal times and reward-based training routines\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"2665\" data-end=\"2731\"\u003e\r\n\u003cp data-start=\"2667\" data-end=\"2731\"\u003ePuppies that do best on a consistent, chicken-based daily kibble\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Brit","offers":[{"title":"1kg","offer_id":43988322287651,"sku":"8595602526314","price":145.0,"currency_code":"ZAR","in_stock":true},{"title":"3kg","offer_id":43988322320419,"sku":"8595602526321","price":319.0,"currency_code":"ZAR","in_stock":true},{"title":"15kg","offer_id":43988322353187,"sku":"8595602526338","price":1279.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/8470\/1987\/files\/220b5f2c-e289-48f6-ba6f-9f88bb659505.png?v=1791286377","url":"https:\/\/petworld.co.za\/products\/brit-premium-dog-junior-medium-dry-dog-food","provider":"Petworld","version":"1.0","type":"link"}