Cue dramatic tail wags… something big is coming. Like, “grab-the-leash-and-run” big.If your pup could read a calendar, they’d already be circling April 1st with a very muddy paw print. Why? Because Petworld is about to launch one of our most exciting campaigns yet – and it’s all about your furry best friend going back to school! 🎒🐶
What is Doggy Back-to-School?
Think of it as the cutest school year kick-off ever… but for dogs.
We’re talking treats for good behaviour, new gear for the playground, enrichment toys that make learning fun, and yes — even a “first day of school” photoshoot. 🐕📸Whether your pup is learning how to sit, stay, or simply not eat the couch again, we’ve got everything they need to succeed — from training pads to puzzle feeders, stylish harnesses to the tastiest “study snacks.”Oh, and did we mention LIVE in-store events? Yep.
Mark your calendar for April 12th because it’s going to be a day of:
- Adoption Days at select stores 🐾
- Goodie bags for the first 50 visitors 🎁
- Expert Q&As, giveaways, and agility demos
- A surprise visit from Mr. Miyagi, Cape Town’s fluffiest celebrity 🎤🐶
🎒 What Is Doggy Back-to-School?
It’s our nationwide celebration of all things puppy learning, enrichment, training, and fun! Running from 1–20 April, with the main event day on 12 April, this campaign is packed with:
- 🐶 Adoption Days at 6 Petworld XXL Stores
- 🎡 Spin-to-Win prize wheels with BIG giveaways
- 🎓 Photo Booths to capture your pup’s first school portrait
- 🎾 Interactive Play Zones featuring toys from Playbuddy, Flamingo, and more
- 🎁 Goodie Bags and exclusive deals from top pet brands like Hill’s, Rogz, Dogs Life, Huntlea, and NexGard
Basically, it’s going to be paws-itively legendary.
What You Can Expect Leading Up to Launch
Starting March 25th, we’ll be counting down with daily posts, sneak peeks, interactive polls, and maybe even a few surprise giveaways on our social media. So make sure you’re following us on Instagram, Facebook, TikTok, and YouTube Shorts — because when we say we’re going all in, we mean it. We’re bringing the school spirit… minus the math tests.
(Unless you count how many treats your pup can balance on their nose. That’s important math.)
How You Can Join In
✔ Follow the hashtag #ReadySetFetch
✔ Get your pup’s school gear sorted – think leashes, ID tags, Lickimats, and lunchbox snacks
✔ Stay tuned every day for tips, stories, and exclusive offers
✔ Save the date: April 1 – the official launch
✔ Clear your Saturday: April 12 – the main event!This isn’t just a campaign. It’s a celebration of what makes being a pet parent so fun – the learning, the laughs, and the love. So leash up, load the car, and get ready to fetch some serious fun.Because this April… school’s in session. 🐾🎓
